LookupPage Blog | Professional Web Presence and Visibility

Adding Value To Your Name

We are constantly working to make your LookupPage experience the best possible and we have some exciting new developments that will be released in the future.  In the meantime, we wanted to notify you about one recently added feature – add a suffix to your name.  After some research, we have created a suffix list that represents a broad range of professional and academic backgrounds.

A suffix is an element that is added after your full name, and represents diverse academic or professional backgrounds.  In order to illustrate, let’s take John Doe who is a medical doctor and has a doctorate in philosophy as an example.   On his LookupPage, John Doe has two options for his name:
1)  Enter his full name:  John Doe
2)  Enter his full name and suffix:  John Doe Ph.D., M.D

Regardless of whether you’re an entrepreneur, businessman, doctor, lawyer, engineer, architect, accountant, or a master’s graduate – you can use a suffix to represent your professional accomplishments which inevitably will add more value to your name when people are searching for you on the web.   From our experience, we recommend that you take full advantage the suffix and make the most out of your name on the web.

In order to add a suffix to your name, please login to your account and select the suffix that suits you best in the user details section.  To view the changes online make sure to publish your page.

We hope you’ll find this added feature useful and helpful.  If you feel that we missed out on a suffix, please let us know and we’ll add it to our list.

Is Vanity Searching Really in Vain?

How familiar are you with the following popularized neologisms?
Self-searching, vanity searching, ego-googling, auto-googling, self-googling, and googling yourself.

Let’s assume that at one point or another, you have come across these phrases on the web.  The truth is, we hear about them so much, but what does it all really mean?  What can we understand from the context and phrasing of these words? 

Interestingly, according to the Digital Footprints Study by Pew Internet & American Life Project, 42% of people acknowledge that they have googled themselves at one point or another and are aware of their digital footprint on the web.  But we’re not the only ones who google our names, which raises the question – what do others see about you on the web?  The same study showed that 37% of people search for information about a person’s professional background, making it the second most popular search criteria on the web.

With so many people searching information about other individuals, and us googling our own names - how many people are actually taking the first steps to creating a permanent place on the web?  The answer:  few.   The Digital Footprints Study indicated that only 3% of people monitor their online presence regularly. 

Perhaps now, it’s easier to understand the phrase ‘vanity-searching’ which seems more appropriately suited to a type of search that returns results that are not representative and relevant to who you really are. With this very principle in mind, LookupPage was created to provide you with a tool that helps you promote your name on the web when it’s being searched, and manage the information people see about you.

In today’s world where everyone is vying for a permanent place on the web to brand themselves, it’s easy to understand that your main priority is to look for something simple to do the job.  That’s what LookupPage is aimed at doing.   We pride ourselves on helping business and individuals make the most out of their name with a simple 3 step registration process.   

After you create your LookupPage, you’ll say goodbye to vanity searching and welcome to your new web presence.   

Fundamental Solution for all Businesses

More and more Business Users are realizing the potential of LookupPage and joining. The simple 3 step registration process makes it almost hard to believe that the LookupPage Business Solution can offer so much, for so little time and effort. Making the most out of your business name by showcasing your products, services, and employees has never been easier.

Here’s the way we see LookupPage adding value to businesses:

1. Promoting Your Professional Reputation:  The rampant growth of user-generated-content such as Blogs and Forums are gaining significant influence over consumerism and competitor markets, which in return are affecting companies and businesses on the internet.  Internet “word of mouth” has never been so powerful as it is today.  LookupPage ensures that when people search your name or your business, not only will they find you, they will also see the relevant information you choose to display – thereby maintaining your professional online reputation at all times


2. Giving You Competitive Edge:  Think of the things you need to succeed and you’re guaranteed to find them in the Business LookupPage product such as: asserting a web presence, enhancing online visibility, maintaining unified branding, optimizing your business on major search engines, appearing innovative, customer orientated and presenting the employees that drive your company.

With LookupPage, you’re guaranteed to benefit from all the lucrative opportunities every time someone searches your name on the web!