Have
one too many social
media profiles and other site accounts? While social media is vital to your
self marketing efforts, this can often be distracting, as you struggle to
organise your contact and communication channels. Here are some tips to help
you manage them:
- Many
social networks allow you to import
contacts from other platforms. This is a handy tool for increasing
audiences and an exercise which should be performed regularly to keep your
social media contact list growing.
- In
order to make yourself more visible, credible and approachable, use the same username and image or logo across
each of your profiles.
- Try
to keep your different social media profiles updated as regularly as possible with the same or similar
information. If you have news to release, make sure you do so on all your
syndication channels.
- If
you’re concerned about security, try to change
your passwords regularly or use a unique password for each network to
minimise access
by impostors.
- Make
sure you manage to stay up to date with the popular and newly launched social
media sites. Perhaps align yourself next
to a competitor and make sure to be present wherever they are.
- Alternatively, read
industry blogs and sign up for RSS feeds about social media websites –
this way, you’ll know exactly when another popular online hot spot develops, so
you can join up before your competitors beat you to it.
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