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March 14, 2011

The recent devestating earthquake and tsunami in Japan has left hundreds of people dead and thousands upon thousands homeless. According to CNN, this could be the most expensive earthquake in history. However, there are plenty of clever ways that caring people are finding ways to help online. Here are some of our favorite highlights of ways that you can make a difference to the Japanese people.

Facebook Donate

The Red Cross is using facebook causes to launch an incredibly timely fundraising campaign to send $25,000 to Japanese victims of the tsunami. On their facebook cause page, the Red Cross has also posted raw footage of the earthquake and other important bits of information to motivate people to donate. The project has been incredibly successful and already raised nearly double their target $40,000. 

Donate your SMS

The American Red Cross has also launched a SMS donation campaign where you can simply text REDCROSS to 90999 and donate $10 to the Red Cross' humanitarian efforts in Japan, Haiti and other places suffering from natural disasters around the world. This type of fundraising has been so successful, that last year the Red Cross was able to raise $20 million for Haiti.

Virtual Games

Thought those people playing FarmVille are just waisting their time? Not since FarmVille decided to provide relief to Japan. Zynga has already raised $2 million dollars for relief efforts in Japan and millions more for Haiti.

"Like" a facebook page

Explore.org is donating $1 for every person who likes their "Dog Bless You" facebook page. This idea could be applied to several other campaigns and helps organizations connect with new users, improve your reputation and put funds towards a worthy cause. 

Create a donation landing page

Several companies and organizations have added a small piece of html code to their websites to encourage their users to donate to relief organizations. The Hello Bar puts a small message on top of the website and lets people directly send donations via your website. This is a great way to encourage people to donate to the relief efforts and get to get to know your organization or company better. 


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