Look Up Page

November 26, 2012


 

Enhanced Brand Visibility

StumbleUpon has a unique social media strategy for all business owners who want better online visibility and to rank even higher in search. The strategy is simple: StumbleUpon is an online engine scouring through web content and finding the best for its social media readers. The great thing about this website is that it will locate appropriate web pages for every specific user and their interests. This feature makes for great marketing and with a strategy like this in place, business owners can rank considerably higher on the search engines and enjoy more online visibility.

How To Use StumbleUpon For Better Brand Presence

You can start making use of social media outlets like StumbleUpon by creating a profile and including all of the relevant information that would intrigue other users of the site. Once you do this, consider getting the coding for a StumbleUpon badge. These badges can be conveniently added to your website, so that visitors can link to and from your social media account and your business website. This will enhance the possibility of you getting ‘stumbled upon’ and when this happens more and more people will be able to view your work. As time progresses, this can lead to much higher rankings on the major search engines.

Include Stumbleupon In Your Marketing Strategy

As important as your strategy of getting a StumbleUpon account will be, your content creation will be of no use unless you get a targeted team of followers. If you invest a certain amount of time each day into building the number of followers on your social media account, it is more likely that each unique visitor you get will be a worthwhile one. Promote your StumbleUpon account through forums, blog posts and other social media outlets. Each stumble from a fellow user will be beneficial and previously, single clicks on a post have resulted in 7,000 views in one day and over time, 43,000+ views in total according to KISSmetrics.com.  These views will make a difference in the height of your ranking.

Investment With StumbleUpon ‘Paid Discovery’

Never overlook an investment because if you make no investment whatsoever into your online brand strategy, you can guarantee that other business owners who are investing will be getting better results. StumpleUpon has a ‘Paid Discovery’ option on their website, which allows you to make a minor investment relating to how noticeable your posts are. Before you spend money on this as part of your marketing and online brand enhancement to boost the page ranking for your business website, ensure the posts you submit are of good quality. ‘Paid Discovery’ ads will allow you to be seen by larger audiences. The more people that see you, the more chance you have at getting ‘stumbled’ and clicked upon. Think about how good that could be for the success of your business.

Your social media strategy does not have to focus solely on StumbleUpon, because undoubtedly there are plenty of other strong sites that receive millions of visitors each day. StumbleUpon, however, is good for picking your content out on the search engines and ranking it higher, which is ideally what you want to transpire into conversions. For this reason, you should post links and information through your other social networking accounts as a way of alerting other interested users to visit your StumbleUpon account. This could almost double the amount of ‘stumbles’ you get and dramatically enhance your online visibility.

 

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